Omar Abedin
Senior marketing exec & author, with 3 decades of experience across multiple geographies & industries.
18 followers
Omar Abedin
CMO Graana Group
From 2010-2014, I advised brands across multiple categories and geographies on various aspects of marketing & sales. I also developed & launched 3 start-ups, including 800-Battery, the Middle East's first battery replacement service that comes to you when your car battery is dead. Equally exciting - I recently published a book titled "Building Brand YOU!". It's available here - http://tinyurl.com/o2q9vxl. As CEO of Starcom Mediavest, Pakistan's 2nd largest media agency we planned and bought media (and did a lot of other innovative & fun things!) for amazing clients like P&G, Coca Cola, Mondelez &many more! I then joined Careem as Director Marketing at Careem Pakistan, and what an amazing ride that was (pun intended). I left them in the throes of the Uber acquisition, and joined Graana.com in the role of CMO for the Group. Real estate is a vast, relatively under-developed sector in Pakistan and we are bringing disruption to this space!
I am good at:
Marketing
branding
personal branding
global marketing
business strategy
strategy
communication
My Courses
Introduction to Building Your Personal brand - Brand YOU!
We all want fame. We expect and hope for it. But most of us don't know how to go about differentiating ourselves in a crowded marketplace, where we are competing against literally millions of people. This is a 60-minute intro to a practical framework to building your Personal Brand. It's based on my book "Building Brand YOU!" (available on Amazon!). We will discuss a practical process to build your own brand, and really stand out in your chosen sphere, and address questions such as: 1. What is your brand capsule? 2. How do you position your brand for maximum advantage? 3. What is the unique benefit your brand offers to your "consumers"? and more! I will try to address any questions that you might have to get you started on your journey to becoming a power brand in your own right!
RECORDED
Introduction to Building Your Personal brand - Brand YOU!
We all want fame. We expect and hope for it. But most of us don't know how to go about differentiating ourselves in a crowded marketplace, where we are competing against literally millions of people. This... Read More
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Omar Abedin
CMO Graana Group @omar-abedin- 1 session
- 18 followers
Senior marketing exec & author, with 3 decades of experience across multiple geographies & industries.
Follow
Introduction to Building Your Personal brand - Brand YOU!
We all want fame. We expect and hope for it. But most of us don't know how to go about differentiating ourselves in a crowded marketplace, where we are competing against literally millions of people. This is a 60-minute intro to a practical framework to building your Personal Brand. It's based on my book "Building Brand YOU!" (available on Amazon!). We will discuss a practical process to build your own brand, and really stand out in your chosen sphere, and address questions such as: 1. What is your brand capsule? 2. How do you position your brand for maximum advantage? 3. What is the unique benefit your brand offers to your "consumers"? and more! I will try to address any questions that you might have to get you started on your journey to becoming a power brand in your own right!
RECORDED
Introduction to Building Your Personal brand - Brand YOU!
We all want fame. We expect and hope for it. But most of us don't know how to go about differentiating ourselves in a crowded marketplace, where we are competing against literally millions of people. This... Read More
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