The idea of the course is to take the participants through a practical & modern perspective of Marketing in the current tough times. Organizations / startups can actually find new areas of opportunities with resilient attitude & forward thinking. To drive such a perspective, its extremely important to understand the difference between Marketing & Growth, its various new applications based on social distancing & WFH, the rise of the Remote Marketer, Preparedness for the new, remote & efficient marketing networks and how it will all change / disrupt the current Marketing & Marketing services model.
Key takeaways/ Session curriculum:
- Marketing | Growth Fundamentals for tough times
- Understanding: Digital Dynamics in the current landscape
- The New Normal for Marketing
- Basics: Agile Marketing for current situation
- Bi-modal Marketing & its use case in the current scenario